I think RCA Victor was the company and 'His Master's Voice' was the slogan. Later, they changed the company name to His Master's Voice and later still to HMV. It still operates as HMV.
Jul 04 2001, 7:33 AM
The story about the dog was made up as a marketing stunt. It never really happened. Somebody painted a picture of a dog and made up a story and a slogan to go with it. In the story, the dog was certainly called Nipper or Little Nipper, I'm not sure which.